The Bandzoogle Blog

10 years of advice, inspiration and resources for musicians navigating the new music industry.

Website Design Inspiration: Best DJ Websites

Website Design Inspiration: Best DJ Websites on Bandzoogle

You’re at a gig, rockin the house and looking out at the sea of people and it hits you - how am I gonna stay in touch with all these people!? You caught their attention, but to keep it you need to get them to your website right away.

Don’t have a website? Or you have one but you’re not happy with it? Not to worry. We’ve made it easy to build a DJ website with simple tools and modern themes. Let’s go over a roadmap of what you’ll want to include to build your fanbase.


Your show is not the place to be mysterious. Make sure to shout out your website address and ask the audience to sign up to your mailing list for a free mixtape. Just make sure your homepage is set up with the essential features. What are the essentials you ask?

Let’s take a look at a great homepage example by DJ Joe Cohen. He’s using our newest website template Eclipse to showcase his site. He included his latest news, a mailing list sign up, upcoming shows, and social media icons.

He’s also using our blog feature to display new mixes for preview or download. These page elements are just enough to entice fans to want to know more and explore the rest of your site.

Website Design Inspiration: Best DJ Websites on Bandzoogle


Once your fans get a taste of the music on your homepage they’ll want to know more about you. This is where your Bio page comes in. With a Bio page you’ll want to let fans know where you come from, what you’ve done, what you’re working on, and what you plan on accomplishing in the future.  

Writing your bio in third person will make it easier for media professionals to use it for things like blog posts and articles.

The Bio page is not the place to be modest or shy. Feel free to shout out all your praises and achievements. Opened for a popular artist? Make sure to include it! Rocked a large festival? Include it. Collaborated with a major industry player? Add it to the list!

DJSC does this on the first line of his Bio by mentioning he’s the exclusive DJ for the Dallas Cowboys football team. This is an incredible opportunity that gives him social proof that he’s a high-level DJ.

Website Design Inspiration: Best DJ Websites on Bandzoogle

[5 Key Elements to a Solid Bio]

Discography and Clients

A Bio is a great place to start, but expanding on that with a discography and client list is a great next step.

A Discography is a catalog of musical recordings. This is imperative for a DJ, as this is what separates you from the pack. An effective DJ Discography page shows a variety of albums/EP’s, mixes and collaborations.

International DJ Zardonic has a multitude of accomplishments. Because of this, he's broken down his Discography into many sub-pages. Each page includes track lists, album covers, and free downloads to engage with his audience.

Website Design Inspiration: Best DJ Websites on Bandzoogle

Once you start getting hired by more prominent clients, it’s important to display them on their own page. A great way to do this is by using company logos, as DJ Busy B’s done on his Clients page.

Website Design Inspiration: Best DJ Websites on Bandzoogle


After seeing your impressive discography and client list, fans will want to jump back to hear more of your music. Having a dedicated music page is vital to show off your mixes.

Take a look at a great example by DJ, radio show host, and producer, DJ Obscene. You’ll see it’s nicely organized with a large header image and title. Each mix is broken up with a separate music player widget. Feel free to use an external player like Mixcloud or myFlashStore by pasting the embed code into our HTML feature.

Website Design Inspiration: Best DJ Websites on Bandzoogle


After seeing what you’re about and hearing your mixes, fans will want to see you live. Make sure it’s easy for them to find you by having an Events page.

Top 20 Billboard Chart DJ, DJ Joe Maz not only has an appealing header image but also lists out his events in a simple to read format. He makes it easy for fans to see where he’s performing and they can RSVP right from the Events page using our Bandsintown integration.

Website Design Inspiration: Best DJ Websites on Bandzoogle


For fans who can’t make it to live shows, it’s important to keep them connected through videos and photos.

For the videos page you’ll want to display them nice and large like DJ Aiden’s done on his Videos page. This brings the party to life and draws fans into the experience.

Website Design Inspiration: Best DJ Websites on Bandzoogle

Similarly you’ll want to add a photo gallery to show off all of your promo photos, fan photos, and live performance shots as well.

DJ Lady Kate does an excellent job showing off her professional photos as well as live shots that makes fans want to be in the crowd.

Website Design Inspiration: Best DJ Websites on Bandzoogle


The only thing left to do is make sure you have a way for fans and clients to hire you. You never want to put your email address on any page of your website, as spam bots crawl sites looking for this information. Instead, you should use a custom mail form on a Contact page.

DJ Nasty uses this form to gather the information he needs to provide a custom quote for prospective clients. Once you have this preliminary info you can set up a consultation and book a new gig.

Website Design Inspiration: Best DJ Websites on Bandzoogle

Using these great examples, now it’s your turn to get your own website up and running. Still need more ideas? Not a problem. Bandzoogle is in the business of helping musicians, artists and DJ’s set up the most pro sites around. We have many more examples to give you the inspiration to get you going, here and here. Once you get started you’ll see it’s a breeze to build a pro DJ website that fits your style.

Build your DJ website in minutes with all these features and more. Sign up free with Bandzoogle now.

Audio Formats - What the FLAC?

Audio Formats - What the FLAC? - Bandzoogle Blog

Making music has never been easier! With the advents of home recording technology, the accessibility of top-notch plugins, and the performance of even entry level gear becoming better and better each year, making records is as simple as starting up your laptop.

[How to set up your recording studio environment for creativity]

On top of that, digital distribution through online retailers is accessible to everyone. You can sell your music across all major platforms and right from your Bandzoogle site (commission-free!) as soon as your album is finished.

When selling your music digitally, you can sell it in a variety of formats. This post will demystify that process and explain the different formats and their uses.

MP3- Right for Me?

Cheesy rhymes aside, MP3 is one of the most popular formats of audio files on the market, and not without it’s merits. MP3 offers excellent compression, small file sizes, and great quality.

At different bitrates like 128kbps and up to 320kbps, MP3 offers the best of everything. It’s small, so it’s easy to share, it’s high quality so it sounds great, and it’s playable by nearly any device. If you’re selling your music online, this is a great format to choose due to it’s accessibility, quick upload/download times, and sound quality.

WAV - An Ocean of Clarity

With file formats like MP3, your song is subject to compression. WAV offers what’s called a ‘lossless codec’ for your music. With superior quality, detail, and use for professional applications, WAV can be a great choice for your files.

The difference between MP3 and WAV is that when you save the file, it’s not compressed. It’s an exact replication of the source signal (minus any dithering, of course). If you’re selling beats, licensing music to film and TV, selling samples, sending stems for mixing, or cater to audiophiles, WAV is the perfect choice for you!

[Sell your music commission-free with Bandzoogle using MP3, WAV, or FLAC Formats!]

Compression - Fresh Squeezed OJ

Now, in terms of audio file formats, compression isn’t like a compressor. In mixing, compression is used for leveling volume and taming transients. In the format world, compression is more like giving the file a haircut.

With the Nyquist Theorem we are set with sample rates and sample frequencies. With formats like MP3, some of the ‘other’ information (super high frequencies, 24 to 16 bit dithering, and sample rates) are chopped down to reproduce the signal in a smaller file size.

So, let’s say you recorded at 24 bits with a sample rate of 48000Hz; when you save to an MP3, you’re changing down to 16 bits at 44100Hz (which is the CD/audio standard). This means that some of the extra detail of the file/song is lost, but not really in a noticeable way as the Nyquist Frequency is still (slightly over) twice that of the highest frequency of the source signal component (20kHz).

(Note: 20kHz is the maximum in this case as that’s where most microphones used for recording top out. While some extend above this, for the sake of this article we’ll call it good.)

In simpler terms, human hearing goes from (approximately) 20hZ to 20kHz, and the sample rate of the MP3 file is 44.1kHZ. So, this means there really isn’t a discernable difference between WAV and MP3 to your average listener. Without a good listening environment, a trained ear, and a good listening setup, you’d never know.

Of course, this is all subject to the dithering algorithm, but that’s another post for another day.  

Going One Louder

So, why do we all hear that ‘WAV is better than MP3’ argument? Well, because it is. But, not in all cases!

WAV offers the highest quality reproduction of the source. So, it’s definitely a superior and more usable format for professional applications. If you’ve ever sampled an MP3 file and noticed that your mix sounds weird, you’ll understand what I mean. While MP3 is great for listening, it’s not so great for sampling, using in films, and for mixing.

With WAV, you can render/save a copy of your song as it was recorded. Meaning, you can sell an exact 24 bit 96kHz file if you really wanted too. This would offer up a few things:

  • The file can be changed into an MP3 in a mixdown, and handles that conversion better

  • The file can be used in a film and saved to the MP4 (or other format) file of the clip

  • It offers more dynamic range and headroom for mixing

  • It’s cleaner, and excellent for sampling

  • With a higher bitrate, it’s more flexible overall

Bits and Pieces

So, before we settle the greatest debate of our time, what are bits?

Bitrate is like a flight of stairs. In the analog world, a sine wave is (nearly) perfectly smooth. In the digital realm, if you zoom in on that same sine wave really, really, really, far, you’ll see ‘steps’ to the sine wave. The more ‘steps’ it has, the higher the bit rate.

For old video games, you’re listening to 8 bit audio (like chiptune music). With the crazy advancement of our computers, we can now use 24 bit audio which is, for all intents and purposes, pretty much perfect.

So, the more bits you have, the more accurately the file is reproducing the source. That said, not all devices can play a 24 bit audio file. While that might change within the coming years, 16 bit remains king, as it’s accessible, sounds good, and doesn’t have a massive drop in quality.

But what’s in it for me?

I’m sure this is a lot to take in, and there’s a lot more too all of this, but one question remains: what format should you use?

Simply put, if you’re selling samples, licensing, or sending your stems to be mixed/remixed, WAV is the way to go. It’s a professional quality file in a full resolution format that’s used across all facets of the industry for a million different applications. It works in any DAW, it’s universal, and it’s as good as things get!

If you’re selling music to your fans, sharing your demo, or sending to radio stations/streaming services, MP3 is your best bet!

As with all things in music though, the choice is yours, and it sometime comes down to the all too familiar answer of ‘it depends’.

Build a professional website in minutes and sell your music commission-free in MP3, WAV, or FLAC formats. Sign up free with Bandzoogle now!

New: SEO Schema Markup Support for Musicians

New: SEO Schema Markup Support for Musicians - Bandzoogle Blog

The idea of doing your own SEO as a musician can be daunting. It can be technical, and it’s hard to know whether your efforts will pay off.

So we’ve made it a little easier for you, by taking care of one of the technical details. Bandzoogle now supports schema markup, a type of structured data, for your band website.

Having the right structured data on your website helps improve the look of search engine results pages when fans search for you. We’ve all seen the knowledge panel when searching for bands, musicians, or other famous people.

Musician knowledge panel

Having structured data on your band website is one of the pieces of the puzzle for getting a knowledge panel of your own.

Indicating Your Social Profiles

When you use the My Sites feature in Bandzoogle, we add SameAs schema to your website automatically. Without getting into the details, the idea is to help you get these little guys appearing in your knowledge panel.

Band social media icons

By adding this schema to your website, you’re helping to pull together all of your various profiles around the web, and telling Google “these all belong to me”.

Structuring Your Events

You might have wondered how some artists get this kind of thing showing up when you search for their shows.

Tour dates in search results

Google lists events in various different ways in the search results, depending on the keyword. Structured data is crucial for getting this kind of information to show up for your band.

When you use the Event feature in Bandzoogle, we automatically add the correct structured data to your website.

In fact, Bandzoogle is the only website platform recommended by Google that does this for you.

Structuring Your Music

One of the best things about getting a knowledge panel for your band in search engines is that fans can easily find and browse all of your music.

Music in knowledge panel

Again, structured data is crucial for getting this information to display, and adding it to your website is an important part of it.

Now when you use the Music feature in Bandzoogle, we automatically add the appropriate schema to your website.

We include information like the name of the album, the URL of the cover art, the list of tracks, the length of the tracks, and more.

If you’re keen to do your own music SEO, adding the right schema to your website is just one piece of the puzzle. You can learn more by reading our comprehensive SEO for musicians guide.

Bandzoogle lets you create a professional website in minutes with all the music promotional features you need including SEO tools, a blog, mailing list, and social media integrations. Try Bandzoogle free now!

Professional Musician vs Hobby Musician

Professional Musician vs Hobby Musician - Bandzoogle Blog

Guest post by Dave Kusek originally appeared on New Artist Model

There’s an interesting divide among musicians. For some, music is just a hobby, and that’s fine. But others need more. Everyone starts as a hobby musician, but eventually some want to take the next step. Unfortunately, moving from a hobby musician to a career musician is no easy task.

You might be surprised to hear this, but what really separates the professionals from all the other musicians isn’t their skills. It’s not their mastery of guitar picking techniques, the number of songs they’ve written, or even their ability to play a killer show. It’s how they think about their music career that really sets them apart. It’s a shift in mindset.

Anyone can practice for hours and hours on end and get their chops really tight, but no matter how good you are, if you’re just playing or writing in your room or rehearsing in your garage, no one will ever know about you. If you find yourself feeling stuck and unsure of how to make music your career, try out these 5 tips:

1. A professional musician finds their own path

A big motivator for a lot of musicians just starting their career is the hugely famous artists playing in huge venues for crowds of thousands of people. Naturally, we all want to be like them. However, the common approach is to try to do exactly what they did – follow their steps to the tee – to get to the big league.

But in reality, this is probably the worst approach. Professional musicians know that they forge their own path every step of the way. Every artist’s career is SO unique and there’s really no single path to success. If you have your blinders up and are completely focused on one thing, you’re probably going to miss other opportunities that are right in front of you.

2. A professional musician makes a plan

Although a lot of the stories make it seem this way, all your favorite musicians and bands didn’t just wake up one day in front of a crowd of thousands of people. They spent years and years practicing, rehearsing, and above all, making a plan for themselves.

Set yourself goals to accomplish in one year, six months, one month, and this week. Having something clear and tangible you’re working towards will help you focus your efforts. You’ll have an easier time knowing which opportunities you should really push for, because you’ll know where you ultimately want to be in the end.

3. A professional musician understands that collaboration is key

In some ways, musicians are competing against each other – competing for gigs and the attention of an audience – but the professional artists always make it a point to teach, learn, collaborate, and give out opportunities when they can.

If you’re just focused on you and what you want to accomplish, you’re going to miss out on a ton of opportunities that could come to you in the form of your connections with other musicians. Even if you’re just starting out, everyone has something to offer. You could bring some of your fans to a collaborative show, you could send out a tweet or two about how awesome another band is. If you always try to contribute to a relationship instead of just taking, others will remember you and give back.

4. A professional musician knows that this is a people business

As important as social media is, the music industry is still a people business. You could have thousands of followers on Twitter, but that doesn’t always convert into real gigs or real album sales. For the most part, venue owners, booking agents, managers, and other artists work with people they know, so you need to make it a point to know as many people as possible.

Now, this might seem like a big barrier, especially if you’re just starting out. After all, you probably don’t know the guy in charge of local bookings, or the indie publisher that works with your favorite indie artists, or the producer in the local studio. But everyone has a network of connections that you can start building off of, and each new connection, no matter how insignificant it may seem in the grand scheme of things, exponentially increases the size of your network. Remember this: there is no such thing as a bad connection in music.

5. A professional musician never stops learning

Another habit of professional musicians is that they never stop learning. Music is a lifelong journey. You will never get to the point when you can say “Okay, I’m a master musician.” There’s always some new technique that you can learn, something you can improve, something you could be doing better or more efficiently.

Don’t get discouraged by this. It’s one of the things that makes being a musician so exciting. The thrill of waking up and knowing that there’s more to explore in music is the drive that keeps all of us going – it’s one of the beauties of creativity.

Not only should you be striving to improve your playing and your writing, you should also be working towards a better understanding of the music business and a closer relationship with your fans. In the New Artist Model online music business school you’ll learn how to turn your music into a successful business – one where you are the CEO. You’ll create an actionable and personalized plan that will help you achieve a career in music, and you’ll be able to do it all with the resources you have available right now.

If you’d like more strategies like these, you can download this ebook for free. It will take you through some of the best strategies for indie musicians to help you grow your fanbase and your career.

Dave Kusek is the founder of the New Artist Model, an online music business school for independent musicians, performers, recording artists, producers, managers, and songwriters. He is also the founder of Berklee Online, co-author of The Future of Music, and a member of the team who brought MIDI to the market.

Bandzoogle lets you create a professional website in minutes with all the music promotional features you need including a blog, mailing list, and social media integrations. Try Bandzoogle free now!

New Website Theme: Eclipse

New Website Theme: Eclipse - Bandzoogle Blog

Looking to highlight your new music with a fresh, modern theme? Introducing Eclipse: an elegant, mobile-ready band website template that is perfect for any musician.

Whether you’re a beats producer, a singer-songwriter, or in a rock band, the new Eclipse theme will create a professional backdrop for your music.

Sleek animation

First impressions will set the tone for your website visitors quickly. With Eclipse, your band name floats in with a smooth animated effect. This is mirrored by a hover effect on your menu items. This animation can be toggled off if it’s not for you, and the color is editable as well.

Check out the animation and other great options this template has to offer in the video below:

Filters for your image

Your main image gets a stylish muted effect with the preset color filter. Choose any color you’d like, or try out different filter options.

Using a black filter will make your band name stand out against the full width image. Adjust the amount of color to find your perfect look.

Band website template

Align and adjust

No more worrying about blocking an important part of your band photo with text! You can choose to set your band name and menu to the top, middle, or bottom of your image. Still not quite right? Try moving it to the left or right side. Change up your font or add a logo to make your band name look unique.

The Homepage for this website template includes a large area for your header photo. The inner pages have a smaller area, just right to show a bit of imagery with a good amount of content. Adjust the height of your header image to get it just right.

Laura Marie music website

Feature backgrounds

We’ve added some style to the feature backgrounds with Eclipse. The music feature and the second column in a two column layout both get a background. There is a top border as well, added to the first element in a column, and to headline features.

These options give your content a clean, stylish look - making your music stand out to your website visitors.

Band website template Bobby J

Make it Match

For easy editing, the color picker displays colors that you have used in the your theme already. Click a color circle to see them - then re-use and match your colors to give your website a cohesive look.

Band website design options

Mobile ready website theme

This website template looks great on mobile. You can set the mobile menu text color from your Theme Designer, and preview how your website will look on a tablet or phone.

Don’t forget, you can change your template at any time in the Theme Designer to give your website’s content a new look. If you’ve had promotional photos taken recently, have a new album coming out, or just want to switch things up a bit - try out the new Eclipse theme today!

Create your own professional, mobile-ready website in minutes using the new Eclipse theme. Try Bandzoogle free now!

Social Media Marketing for Musicians: How to get More Fans on YouTube

Social Media Marketing for Musicians: How to get More Fans on YouTube

Why use YouTube to get more fans

Video has always been an important medium for music promotion. Music videos, documentaries, and concert films, have given fans a way to connect more deeply to the music, and the bands they hold so dear.

So it’s no surprise that YouTube has become a must-use social media platform for musicians.

But beyond just simply being a video platform, there are real tangible reasons why YouTube presents a great opportunity for you to find more fans.

1. YouTube is the 2nd largest search engine

SEO – or Search Engine Optimization – matters. You won’t become famous alone on the fact that people can find you in search engine results. But making sure you are easily found will make sure your existing fans can always find you without much effort, as well as making sure potential new fans can stumble upon your music when looking for something similar.

Google is without question the largest search engine, but believe it or not, YouTube is the second largest with over 3 billion searches being done every month. And more importantly, Music is the #1 most commonly searched topic. In fact, there are over 95 million people subscribed to YouTube’s general music channel.

2. People tend to go to YouTube first to find a song

For better or worse, YouTube has always had a plethora of music available to the masses – often times unofficial uploads of recorded songs. While YouTube has cracked down on this, and even introduced a new streaming service called YouTube Red, YouTube continues to be one of, if not the most common place that people go to first to find a song.

3. Your music might already be on there, best to upload to your own official channel

As mentioned above, much of the music added to YouTube unfortunately is uploaded unofficially by fans. This creates headaches of epic proportions when the time comes to properly record and collect royalties. Not to mention the damage it can do to your search results by having the potential of your views split across multiple versions of the video. You want all of those views on a single video to help it to prop up as high on the search results as possible. Make sure that you upload your music to your official channel.

[How to make money from your music on YouTube]

Setting up your YouTube channel

Setting up your YouTube channel for musicians

The first thing you need to do on YouTube is make sure your channel is set up and optimized to drive traffic and subscribers. Here are a few things to consider:

Set your channel type to musician: there are a handful of different types of channels you can utilize. Make sure you set your channel type to ‘musician’ so that you benefit from the features YouTube offers. This will help you promote your band even further, such as the ability to post Tour Dates to your channel.

Upload a photo/logo: this is part of developing a consistent brand image. Making sure you upload a photo or logo to your channel will help fans recognize you on YouTube, as well as recognizing you on other channels.

The look and feel of the of the image you choose to represent you across your channels can play a big part in the subconscious emotional connection your fans make to you and your music, so choose wisely.

Upload custom background image: an extension of the above. Make sure that you set a custom background image to further develop the look and feel of your brand image which will help fans to create a visual association with you and your music.

Add links: You can include links both on your channel and in the description of your individual videos. Make sure your channel has links to your website, other social accounts, and where fans can buy your music. On your individual channels, I would suggest including a link to your website as well any direct links to purchase that individual song.

Add tags: Again, just like links, you can add tags to both your channel as well as your individual videos. Make sure the tags you use for your channel are specific to you – consider your location, genre, lyrical subject matter, etc.

Do not use tags such as ‘music’ as this is far too general to do you any good. The purpose of using a tag, similar to a hashtag on Twitter, is to help to aggregate your content into a specific topic so that people interested in that specific topic can more easily find your channel.

How to get more fans for your music on YouTube

Now that you have your channel set up, it’s time to start optimizing your individual content to make sure all of this effort helps to build your fan base:

Produce great videos

The obvious place to start is to make sure that above and beyond anything else, you need to actually produce great videos, otherwise all of the efforts to optimize search results will be a waste.

Here are some types of videos you’ll want to consider including in your channel, and always make sure video and audio quality are strong:

Official music videos: all of your official videos should be on your YouTube channel to make sure all of the possible views and fans are lead back to your own channel.

Lyrics videos: a great way to help fans to develop a stronger connection to your music.

Cover songs: very helpful in making you more accessible to new fans by showcasing music of other bands that influence you or inspire you.

Live videos: this one can be tricky as it can be very difficult to capture high quality footage and audio of live performances. But if you can nail this one down, it can be a great way to use YouTube to drive interest in your next tour.

Big announcements: your next album or tour announcement doesn’t need to be in the form of a letter. Use YouTube as a format for sharing important news; it’s more easily digestible, can be shared quicker, and can help you to generate real intrigue and demand around your news.

Interviews: yet another great way to develop a stronger connection to your fans. Give them the opportunity to get to know you a bit deeper through interview videos.

Create playlists: YouTube has a playlists feature that allows you to group together several videos. Using this feature can help you to keep fans around longer by giving them a suggestion for ‘what to watch next’. The longer fans stick around, the more likely they’ll be to develop an emotional connection, which is the first step towards establishing super fans (the fans most likely to pay to see you, buy your merch, your VIP offerings, etc.).

Optimize your videos to be found in search

Optimize your music videos to be found in search

Mentioned above but worth restating. You can optimize both your YouTube channel, and your individual videos to make sure all of the above are easily found in search results.

For your individual videos, in addition to the tagging mentioned above, make sure that your Title and Description are both clear and consistent across all videos on your channel.

Title: Your title should include the name of your band and the name of the song. If it’s a cover video, include the name of the artist you are covering as well. Whatever naming convention you use that you find works best, make sure you are consistent with all videos.

Description: While there is much more freedom with the video description to include things like lyrics, song meaning, etc. you’ll want to make sure you include the band name, song name, album name, and links to purchase.

Be consistent with posting videos

As is critical with all digital content, make sure you remain consistent with your content, in terms of frequency (i.e once a week – same time / day every week), and in terms of video / audio quality and naming as outlined above.

Always respond to comments and questions

This can be tough at times, given YouTube’s less than stellar reputation regarding those who comment on videos. But trolls aside, make sure you respond to all comments and questions of those who are clearly offering their input about you, your video, the lyrics, etc.

Every time a legitimate comment or question is left, it is a great opportunity for you to directly connect with, and build loyalty, from that individual fan.

Use YouTube ads to reach new fans

As we’ve discussed in countless other articles, advertising is not the enemy. Often the legitimate practice of advertising to reach new fans is confused with the illegitimate practice of paying for fans or views.

The former is simply paying to extend your visibility so that potential fans can then organically connect to your music and become a fan on their own time. The latter, however, is just a bogus numbers boost that doesn’t equate to an increase in real fans.

You can get started with an ad campaign on YouTube here.

Encourage your fans to subscribe on YouTube

And of course, in addition to paying to increase your visibility, there’s also the organic way to do it by simply asking your fans to subscribe to your YouTube page.

The reason to do so is that your subscribers will be notified when a new video is published to your page, helping to you to increase the potential views of each video you publish in the future.

Subscribe button on your Videos page on your website: the low hanging fruit really, make sure you include a subscribe button on the Videos page on your website, as well as in the Bio / description of all of your social accounts.

CTA (call-to-action) in your videos: In your videos, you can include a quick annotation (looks like a button or bubble) right on the video asking people to click to subscribe. You can also include a title card at the end of the video asking people to make sure to subscribe for more videos. The risk of only including the CTA at the end is that often times people don’t watch the video to the very end, so they may end up missing it.

Promote your channel on other social networks: self-promotion can’t be the only thing you do on your social accounts such as Facebook or Twitter, or you’ll never see progress. However, you can certainly sprinkle in some self-promotional content into your other high quality content, and this is a great opportunity to encourage your fans to subscribe to your YouTube channel.

This is a great start in getting you set up on YouTube, and getting new fans, but this certainly isn’t the end of the process. Building a fan base takes time; it is most certainly a marathon. Be consistent, always post great content, and your fan base will continue to grow over time.

This post was written by Jon Ostrow. Jon is the Director of Sales at Bandsintown, Founder of MicControl, lover of all things music, a raging Phish head, and a coffee addict.

Bandzoogle lets you create a professional website in minutes with all the tools you need to promote your music, including a blog, mailing list, social media integrations, and more. Try Bandzoogle free now!

New: Preset Pages for your Music Website

Preset Pages for your Music Website

Creating a modern website for your music just got easier! Have you ever wondered what features go well on an EPK page, or how you should organize your band’s Music page?

The key to creating a simple, clean look is to add features without cluttering up your pages. With preset pages, you can now click and choose the page type, then easily populate your content!

There are several page templates to choose from to perfectly balance your website content. For full freedom, choose the blank page option, give it a name, and off you go.

To see all of the preset page options, click ‘More Page Types’. A list of pages, including a Music page, EPK page, Shows page, and more, will appear in a list.

Check out the preset page options in action in this video:

Page options

You can choose a preset page type when adding a page. We’ll prefill the name (such as ‘Music’) to make things quick and easy. You can change the name right away to better suit your page, or edit it later on if you like.

Band website page examples

When setting up your pages, make it a main page, a subpage, or a page not in menu. All main pages appear in your website’s navigation, and subpages will show up as drop down options to click on.

A page ‘not in menu’ is accessible by the direct link, but doesn’t appear in your website’s main menu.

[The Magic 8: Essential Menu Options for Your Band Website]

Quick and easy content

If you aren’t sure what kind of content, or layout you want, this will take some of the guesswork out of creating your website. Create a Store page quickly by clicking Add Page, then choose Store.

You’re all set to upload your latest album, sell your CDs and vinyl, plus offer digital files like pdfs, sheet music, or videos. Just click on the pre-filled features to add your tracks and merch.

[The Ultimate Guide to Selling Band Merch Online]

Music website Store page example

With lots of other page options, you can try adding an Intro page (handy for short term promotion, or setting your website under construction), a Photos page, an About page, a Blog page, and more.

Love your layout

A great way to make your website look organized and easy for visitors to navigate is by using columns and feature titles.

With these preset options, there are suggestions on the pages for full-width columns (think: albums with tracks to listen to), 50/50 columns, or a sidebar option. You can see how it looks, then add your content to fill in the page.

Music website layout example

You can mix and match columns on the same page, with a full-width feature taking up a row across the top, then other features side by side underneath. Click on any feature title (like “Live Shots”) to edit the text.

Get creative

Remember, these are only suggestions. You’re welcome to remove or add features as you see fit to complete your page. You might want to see if a bigger column on the left works well with your content. Add in an extra image, or another album. The sky’s the limit!

Check out these preset pages to build your own music website in a matter of minutes! Try Bandzoogle free today.

How to Promote Your Music to Bloggers

How to Promote Your Music to Bloggers

I know what you're thinking: Blogs are so 2005.

It's true, blogs were a big deal back in the day. But they still are – you just don’t know it.

Believe it or not, as a musician, you need blogs. They are the lifeblood of many artists' careers, and one of the most effective ways for independent musicians to grow their online reach.

So what exactly is a blog?

Nearly every regularly updated media website is a blog! The 10-years-younger version of yourself still thinks it's place where stay-at-home moms write product reviews of diapers, pasta sauce, and their coupon-cutting experiences.

But a blog is simply a consistently updated website where information is provided in chronological order and more recent posts appear on top. Your favorite print magazine keeps you the reader engaged between issues by creating regular online content. That’s blogging. This is a blog. These days, the average website is just a glorified blog.

Blogs come in all shapes and sizes, but here are the 4 main formats (some cross over into other categories)

  • Genre based: Music, sports, foodie, entertainment, pets, daily news blogs.
    Example: Buzzfeed, Sports Illustrated

  • Content based: Video blogs (vlog), audio (song of the day), interviews, reviews.
    Example: Ted Talks, NPR's All things Considered

    note: a lot of audio blogs that archive their content online are usually podcasts.

  • Location: City-based blog (a blog about your city's attractions, events, etc.)
    Example: Humans of New York

  • Company-related: companies will often blog to help connect their customers to their brand.
    Example: Southwest, Whole Foods, Starbucks

Why you should promote your music to bloggers

1. Exposure: Promoting your music to bloggers is your ticket to exposure. While some blogs are younger and have fewer readers, others have a much wider reach. Either way, you are making new fans who haven't previously heard of your music. You can only go up!

2. Disclosure: Fans don’t actually know a lot about the artists they love. But interviews give them a deeper look into the life, work, and personality of their favorite artists. Each interview you do is a new opportunity to share a bit of yourself that may not be common knowledge. Committed fans love stuff like this!

3. New Content: It can often be hard for musicians to find new material to update their website with. The occasional new interview, review, show preview, or blurb not only keeps your site and press kit fresh, but gives the impression that you are an active musician who is sought after by press.

[The 8 things that should be in every band's digital press kit]

4. Shelf Life: You never know when a new fan will come across a blog post from 2 years ago. It happens all the time. Blogs are great because usually content can be archived and stumbled upon.

How to find blogs that will review your music

Roll your sleeves up, because doing your research takes some serious elbow grease.

1. Search comparable artists: Determine what genre you best fit into and Google a similarly styled artist who has been around the block a few times. For example if you play off-center quirky emotional electro pop, you might want to Google Sufjan Stevens. Stevens is an artist who is still fairly off the radar as far as mainstream music goes, so it's very likely a publication that reviews his music would review indie artists.

2. Read the blogs submission guidelines: Do it! If they aren’t covering pop music right now, and you are a pop artist, you should know you're wasting your time. If you're required to stick your name and album title in the Subject line but you don’t do it, that’s another strike. Submissions guidelines are absolutely a must-read!

3. Know what the blogger writes: If John Doe reviews a Sufjan Stevens album and you want him to review yours too, take some time to check out his other reviews. Find a few common threads and facts that will help you pitch yourself better. For example, maybe John Doe only reviews artists with weird names. Or maybe he only reviews artists when they are touring through his city. Knowing a little bit about who you're emailing will help you exponentially!

How to pitch yourself to a blogger

Rules of thumb: It is absolutely essential to remember that content is king. The simpler the better. Be courteous, professional, get your point across, be specific and don’t be wordy. Know what you want. Are you asking for an interview, review, show preview, feature of your new music video on their website, or something else?

Things to include in your email:

  • A detailed subject line: It’s the first thing they see. Make it count!

  • Intro paragraph: Show that you have knowledge of the blog(ger) by referencing some his/her/their past write-ups. This shows you did your research.

  • Describe your music: This is your elevator pitch. Clearly liken yourself to a few other artists and give them a reason to want to check your music out further.

  • Brag a Little…just a little: If you’ve opened for Sara Barielles, had a review on NPR, or done something that will get your foot in the door, stick it in there. Everything helps!

  • Links: link to where they can to hear your music, link to your bio, and link to your website.

  • The Correct Email Address: Before you press send, make sure you have the correct email address! This is by far the trickiest part. Some blogs purposely hide their contact information to limit incoming requests. Others just make it harder to find. Do some digging and make sure your emails are going to right place.

Things NOT to include in your email:

  • No Attachments: Don’t attach mp3s, pdf, or anything else. Music bloggers hate attachments. Give them a link to your press kit page on your website. We're in the age of music streaming so you get the point.

  • Boringness: Don’t tell them your life story. Depending on how large the blog is, they are probably getting a massive number of pitches in their inbox every day. They don’t have time to read your memoir.

How to follow up with a music blog

Waiting is the worst part. Sometimes a blogger’s silence is because they can't dig through all the emails in their inbox and haven’t gotten to yours yet. Sometimes it's because you didn’t send it to the right email. And sometimes it's because they don’t like your music – plain and simple. So here's how you follow up.

1. Give it a few weeks: First things first, put at least 2 weeks between emails. Give them time to decide if they want to cover you and how they will work you into their editorial calendar.

2. Be nice: Don’t send an angry email b/c they didn’t get back to you. Be polite, include the original email in your message, and simply write a 1-2 line email saying you are following up on your initial message.

3. Acknowledge their work: One of my favorite things to write in my email is, ''I know you get so many of these emails every day, so even if I don’t hear back, thank you for taking the time to read this one.'

What to do when you get featured on a music blog

1. Add it to your website: Add it to your press page, your press kit, your homepage, etc. Just make sure it's visible.

2. Share on social media: You will always get the most feedback on social media – especially Facebook.

3. Thank the Blog(ger): Send a quick message thanking them for their time. If it’s a well-crafted feature, compliment the writer on a well-written article.

4. Use it!: Use the blog review or interview to get you your next one! A write-up on a decent blog can open a lot of doors. A good feature on a prestigious blog can do even more!

No matter what you do, don't give up! It might seem pointless to reach out to 20 blogs only to hear back from 1, but everything counts and the more media coverage you get, the more will come. Good luck!

Joy Ike is a full-time singer/songwriter based out of Philadelphia, PA. She is also the founder and primary writer for Grassrootsy, one of the most-read music business blogs on the internet. She believes the greatest tragedy in the world is having a talent and keeping it to yourself.

Bandzoogle lets you create a professional website in minutes with all the music promotional features you need including a blog, mailing list, and social media integrations. Try Bandzoogle free now!

Music SEO: Know Your SERPs

Music SEO: Know Your SERPs

SERPs? It stands for “search engine results pages”.

Simple enough. Got that out of the way.

If you’re a musician, especially one who cares about your SEO, then SERPs matter a lot to you. We’re going to focus on Google in this post because that’s where most people go when they search.

Before you carry on reading, head over to Chapter 1 of this multi-post guide to get familiar with your SEO strategy and the Fan Journey. This will all make a lot more sense if you do.

So let’s get into why SERPs matter to you.

“SEO for musicians is about optimizing your online fan experience.”

When most people think SEO, they’re thinking about getting good rankings for keywords. But the neat thing about SEO for musicians is that there’s much more to it than that.

When your fans search for you in Google, they can do more than just find you. They can explore your music and content right in search engine results pages, before they even reach your band website or social profiles.

This is thanks to Google’s Knowledge Graph and the cool things they do with it specifically for musicians and fans. We’ll explain that and show you real-life examples in this article.

So doing good music SEO means getting to know what your fans are going to experience in SERPs when they search for you, because it’s a direct reflection of your band.

Let’s drill that point in: SEO for musicians is about optimizing your online fan experience, when they’re searching for your music and content.

In fact, you could consider your band keyword SERPs to be another online profile you need to maintain, just like your band website or Facebook page. But unlike your other online profiles, fans will visit your band keyword SERPs when they search for you, whether or not you pay any attention to it.

So let’s take a look at some of these band name SERPs, which have different possible components that can change depending on the search term.

Your Band Name SERP

The SERP for your band name is going to be the most important one to you. This is because your band name is probably the keyword people will use most often when searching for you.

As an example, let’s see what Google gives us when we search for Zardonic.

Band name SERPs

This is a pretty typical-looking SERP when you search the name of an established band.

So we’ve got:

  • Zardonic’s band website.

  • YouTube, Facebook, SoundCloud, Beatport and iTunes profiles.

  • A Wikipedia entry.

  • Video results embedded in the SERP.

  • A Knowledge Panel which has:

    • Images that link to Google Image searches

    • Artist information that links to Wikipedia

    • A link to Zardonic’s “official” website

    • Other Wiki-style information like hometown, genre, band members, etc.

    • Album list, that links to SERPs for those album names

    • A list of tour dates, that link to SERPs for those events

    • Social profile icons that link to those profile pages

Other things you sometimes see, that you don’t see in the example above, are:

  • Twitter feed

  • A list of songs in the Knowledge Panel

  • Interviews, reviews and news (usually for higher profile artists)

  • Tour dates (i.e. Bandsintown profile page)

  • Various other kinds of artist profile pages (depending on what you have)

  • Google Image results

So, right away here there is a ton of interesting content and information for a fan to look through during the Exploration stage of the Fan Journey.

This is really the ideal scenario for you and your fans, as far as your band name SERP goes.

Before they click on any results, fans can already see what you look like, the names of your albums, your upcoming tour dates and other bits of information.

“ Fans can explore a lot of your content right in the search engine results pages.”

The thing that really sticks out on this page, of course, is the Knowledge Panel. This is information that’s displayed from Google’s Knowledge Graph.

Google decides for itself what to put there, based on the information it has available from around the internet. But you can influence what’s there by doing - you guessed it - good SEO.

In follow-up posts we’ll explain how you can optimize your Knowledge Panel in detail, but the short answer is:

  • Follow normal SEO best practice advice for your band website.

  • Get as much information out there online about your band as possible - social profiles, music distro, reviews, etc.

  • Optimize your structured data, on and off your band website. It’s not as hard as it sounds.

It’s worth pointing out that getting a Knowledge Panel for your band has a lot to do with how well-known or “notable” you are. If you’re still unknown, you might need to be patient as you build your fan base.

For now you might want to start by just Googling your band name to see what your SERP looks like, and compare it to other established artists to get a better sense of what’s possible.

Your Tour Date SERPs

Google can offer a really nice experience for your fans in the SERPs for your tour dates. There are a couple of ways they can reach these SERPs.

If there’s a list of tour dates in the band Knowledge Panel on your band name SERP, like in the image below, fans can click on it and land on a tour date SERP.

SERP tour date link

They could also reach it by just typing in a search term like “zardonic tour dates”.

Let’s take a look at a tour date SERP.

Band tour date SERPs

A great example of a tour date SERP.

So this is really awesome.

We’ve got:

  • A scrolling event carousel that shows all tour dates. Each one links to another tour date SERP.

  • If the search is for a specific event, you get an Event Card that has:

    • Event date and time

    • Venue address with map

    • Link to your band website

    • There may also be a link to a 3rd party ticket vendor depending on the event

  • The same Knowledge Panel that appears on your band name SERP.

  • The “Shows” page from Zardonic’s official website.

  • Bandsintown, Allevents and Eventful event information pages.

Some other things you might see for other events, depending on the circumstances of the show, are:

  • Paid Google ads, which may appear for major shows when ticket sellers are willing to compete to pay for traffic

  • Results for ticket resellers

  • Results from the venue website

  • Opening act artist website

For a fan who wants to go to a show, there’s tons of great information here to explore before they even carry on to another website.

“ Google has made it possible for bands to create a rich fan experience in search engines.”

We’ll explain in detail how to optimize your tour information in future posts, but in short you need to:

  • Follow normal SEO best practices for your band website.

  • Optimize your structured data.

  • Have your tour date information on YOUR official band website, optimized for SEO, so that you can direct fans to your preferred ticket seller.

  • If you use third party tour calendar and ticketing platforms, like Bandsintown, make sure the tour date information is consistent and up-to-date everywhere (on all websites).

Google has gone to the trouble of making it possible for bands to create a rich fan experience on these pages, but it’s up to you to take advantage of it by feeding Google with the right information.

Bandzoogle, by the way, makes this really easy for you when you use our Events feature, because we automatically add the structured data to your website when you add events. Bandzoogle is the only website builder that is recognized by Google for event markup.

If you have some tour dates coming up, take some time to Google your event names and dates to see how easy it is for fans to find your show information and tickets in the SERPs. Compare what you find to the tour date SERPs of established artists, to see what’s possible.

Your Album Name SERPs

Google can provide a rich experience for your fans in SERPs when they search for your album names.

If you’ve discovered, from doing your keyword research, that your fans are already searching for your album names, this is going to be particularly useful to you. But even if they don’t, you can still optimize this assuming you have at least one album released.

“The album name SERPS are today’s version of what Tower Records used to be.”

There are a couple of ways fans can come across your album name SERPs.

If your albums are listed in the Knowledge Panel for your band, fans can click on them and land on your album SERP.

They could also get to the album SERP by just searching for something to do with your albums. Like this, for the keyword “mudhoney albums”.

Band album SERP

A typical SERP when you search for a band’s discography.

In this case we searched for Mudhoney’s albums in general, so we get their whole discography.

Mudhoney - being musical legends - have an extensive discography. Fans can explore their albums and tracks, watch music videos from the album on YouTube, and easily find links to buy the music.

That’s what you want, so that fans can more easily discover, peruse, and maybe even buy your music. In a way, you could say that the album name SERPS are today’s version of what Tower Records used to be.

So to summarize what we find in this general album SERP:

  • An album carousel card

  • The band’s Knowledge Panel to the right

  • The band’s official website

  • Several Wikipedia entries (most bands would probably have just one)

  • Places to buy the album (Discogs)

  • Press (in this case a chart listing)

If your band isn’t as legendary as Mudhoney, instead of an album carousel you’ll probably get a navigation card instead, like this. Same thing, different look.

Typical band album SERP feature

This is likely what your album SERP will have.

There are some other variations of this too, depending on what your discography looks like. If you don’t have any albums at all, then of course you won’t see anything special showing up.

Now, what if we want to see the SERP for a specific album?

If we (or a fan) click on one of the albums in the album list navigation card at the top of the general album SERP, we get a specific album SERP.

Band specific album SERP

This is a typical SERP when you search a specific album name.

Try it at home (it’s safe, we promise) and notice how the search term has been entered for the actual album name itself, in the search bar at the top.

We (or a fan) might also reach this page by simply searching “mudhoney vanishing point” in Google.

This SERP now shows results specific to that particular album, and the Knowledge Panel on the right side also now shows information for the album specifically (instead of information about the band).

“ For a fan this is kind of a perfect experience for exploring your music.”

So, for a fan this kind of a perfect experience for exploring your music, with a really helpful diversity of content and information.

Again we’ll get into the details in future posts on optimizing your music for SEO, but in short you need to:

  • Follow normal SEO best practices for your band website.

  • Provide Google with good structured data to create the album list card.

  • Properly tag your music videos in YouTube, and following normal YouTube video optimization best practices.

  • Get good digital distro, so fans can easily find you on their store or streaming service of choice.

  • Get album reviews on blogs (easier said than done, we know).

Bandzoogle, by the way, helps take care of some of the structured data needs when you use our Music feature. When you add your albums, structured data is automatically added to your website to help you with your SEO.

An optimized album SERP can help your fans to move through the Exploration and Purchase phases of the Fan Journey. Good for them, and good for you.

Like before, a good place to start here would be to Google your album names, and see how your SERPs compare to established artists.

Your Song Name SERPs

Google provides rich SERPs when fans search for your specific song titles.

Like before, there are two ways fans might reach these SERPs.

They can click on a track name from the album or band name SERP. Or, they can search for a specific song in Google.

Band song SERP

A typical SERP when you search for a specific song name.

For a fan there’s all kinds of great stuff here, even beyond just the track itself. It’s kind of awesome.

We get:

  • A song list navigation card with other singles from Mudhoney. Sometimes you see the other tracks from the same album.

  • A Knowledge Panel for the song that includes:

    • A video still with a link to the video on YouTube

    • Wiki-style links about the song, such as the artist, album, release date, etc. They all point to other SERPs.

    • Because this song has legendary status and has been covered a lot, we also see a list of other recordings of it, with links to other SERPs.

  • A variety of other website results including lyrics and Wikipedia entries.

Sometimes you might also see Google Image results showing cover art and band shots.

If a fan has searched for your song name, chances are they heard it somewhere and wanted to hear it again. So this is this kind of content-rich page you want to provide to these fans, so that they can explore your music.

Some bands are smart about this and publish a video on YouTube for every one of their songs, even if some just show a cover art still as the video.

I like what Travis did for a lot of their videos. They took that same idea and stepped it up a little.

We’ll share more detail in later posts on how to optimize your tracks, but in short you need to:

  • Follow normal SEO best practices for your band website.

  • Provide Google with good structured data for the Knowledge Graph.

  • Create videos for every one of your songs and add it to YouTube, properly tagged following normal YouTube video optimization best practices.

  • Get song reviews on blogs (yup that’s hard, we know).

  • You might even want to try adding all of your song lyrics, and their meanings, to the major lyrics websites such as Genius.

The Takeaway: Get To Know Your SERPs

Google SERPs can be a really powerful tool for you to expose your music and content to fans during the Exploration and Purchase phases of the Fan Journey.

By optimizing your band’s SEO to enhance your band keyword SERPs, you can offer a rich online fan experience that can encourage fans to listen to more of your music and get to know your band - and maybe buy a concert ticket or download an album.

In followup posts, we’ll dig deeper into the technical details for optimizing your structured data to get all of those fancy Knowledge Panel results. We’ll also explain how to optimize your band website, videos, and other SEO best practice odds and ends.

In the meantime, start by Googling your band name, tour date names, album and song names, and anything else you can think of. As you go, try to see things from the perspective of a fan. Do the same for established artists, and make some notes about what you can improve on.

Hopefully you’ll come out of this with a strong understanding of where you need to go with your band’s SEO, and next time we’ll get into the nitty gritty on how to do it.

Read other articles in this series:

Bandzoogle lets you create a professional website in minutes with all the music promotional features you need including SEO tools, a blog, mailing list, and social media integrations. Try Bandzoogle free now!

The Number One Mistake Bands Make Right After Booking a Gig

The Number One Mistake Bands Make Right After Booking a Gig

This is a guest post by Jhoni Jackson, which originally appeared on the Sonicbids Blog.

You've confirmed with the venue or talent buyer that your proposed show is a go – congratulations! But the celebration should kinda stop there, because you still have a ton of stuff to get in order before you hit the stage. If you want to ensure the event is problem-free, there are a slew of crucial details you've got to nail down – immediately.

[How to Get a Booking Agent to Book Your Band]

The worst mistake a band can make after booking a gig is not nailing down all those details right away. So often I get a post-confirmation “thanks!” and nothing else. Silence for weeks – then, a few days before the show, the questions start rolling in. And it's almost always stuff that should've been sorted way earlier.

Waiting until two weeks before to ask who's responsible for posters and flyers, not asking about venue fees until the day of, finding out hours before that, no, they don't have a drum kit you can use – these are things that could totally screw up your show. And if somehow all goes well anyway, the next time you reach out, whoever booked you will remember that scramble-induced panic you caused.

There's some responsibility on the venue or talent buyer, of course, to inform the bands and artists about typical protocol. But even if they offer up details without prompting, it's the band's job to ensure they're prepared for the show, and that means getting all the necessary information ahead of the show.

Don't wait for someone to give you the rundown. Ask questions. You can start with the thorough checklist below.

1. What's the deal with money?

You'll probably want to ask:

  • Can you charge a cover?
  • What percentage of the cover do you get paid?
  • Are there any fees – sound engineer, tax, or anything else – that you should be aware of?
  • If there's no cover charge, will you be paid at all?
  • When does payment go down, anyway? And who's doling it out?

There are no universals in band payment at venues. Don't be afraid to ask. It's important that both you and those in charge of booking are comfortable with the agreement.

[How to Make Sure Your Band Gets Paid for the Gig]

2. Will an employee work the door or should you bring someone?

If a promoter has contracted you for a show they're organizing, then he or she probably has this covered. But if you're the one booking the whole thing, you should find out whether or not you need to provide someone to charge the cover. (And if you do, bring your own petty cash for change.)

3. Is there a backline?

Some venues are equipped with amps and a full drum kit, but others aren't. Find out what they've got on hand and if it's available for use. You don't want to find yourself freaking out when you're missing necessary gear.

4. When is load-in and soundcheck?

People who wait until the day of to figure this out usually end up being late, and that's annoying to everyone else who showed up on time. (You don't want to tick off the sound engineer, y'all.) Avoid any issues by asking about the schedule in advance.

[The 6 Unspoken Rules of Soundchecking]

5. What's the line-up?

If you're organizing, you should make a plan and inform the talent buyer or venue. If you've been asked to play, find out when your set is scheduled. Don't accidentally delay the whole show by not being ready because, uh, you didn't know your band was up next. Additionally, ask how long of a set they're expecting you to play.

6. Is it okay to sell merch?

Probably, but you should ask anyway. Maybe they'll offer up a table so you don't have to bring your own.

[14 Ways Musicians Can Make Money from Live Shows]

7. Are you allowed to bring guests?

One person per band member is the norm for guest lists but, ultimately, it's up to the venue or talent buyer.

8. How will promotion work?

This is a huge one. You'll be promoting your show regardless, but if the venue is willing to supplement your efforts, you should take advantage.

[Band vs. Venue: A Breakdown of Who Should Handle 4 Types of Show Promotion]

Find out who will design the flyer or poster. Does the venue pay for any printing or should you do that yourself? (Likely the former.) Can you at least drop off a poster to display there?

If the venue lists its own events on Facebook, find out if they'll handle yours. If not, let the booker know you'll list it from your own page and send the link once it's ready.

For a full guide to promoting your music, check this tip-heavy post.

Jhoni Jackson is an Atlanta-bred music journalist currently based in San Juan, Puerto Rico, where she juggles owning a venue called Club 77, freelance writing and, of course, going to the beach as often as possible.

Bandzoogle lets you create a professional website in minutes with all the music promotional features you need including a blog, mailing list, and social media integrations. Try Bandzoogle free now!