Promote your music to fans

Build a following and showcase your music online with marketing tools made for musicians.

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Artist mailing list example on tablet and phone

Artist in photo: Fox and Bones // member since 2016

Give yourself the stage

Marketing your music directly to fans puts the power of promotion in your hands. Bandzoogle gives you the music marketing tools to build your own audiences online and engage with fans on your terms, in your own way.

Create Onesheet promo pages

Easily design and publish your own stunning custom pages when promoting your music to fans or industry professionals online.

Electronic press kits

Create a professional electronic press kit to share with media and industry pros.

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Smart links

Connect fans to your music with one simple shareable link.

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Music landing pages

Convert your audience into fans and buyers with landing page funnels.

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Example of Smart Links feature

Build your own audiences online

Gather the people who are interested in your music into audiences you can engage with directly online.

Fan mailing list

Grow an email audience with signup forms on your pages, store checkout flow, and more.

Remarketing

Build remarketing audiences by adding your tags—like Meta Pixel—to any page you create.

Example of Mailing List Signup feature

Engage your fans your way

Bandzoogle gives you the music promotion tools to connect directly with your audiences in your own way.

Email newsletters

Send your updates, announcements and promotions to your fan mailing list.

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Blogging

Share your latest content, news, and musings with built-in blog tools for your music website.

Social media links

Display social icons on your web pages to direct fans to your profiles for more followers.

Example of Mailing List newsletter

Promote your music with SEO

Help your fans find your music online with a search-engine-friendly band website. Built-in SEO features for musicians are optimized to help you and your music show up better in search engines.

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Example of Google search results

Discover your fan data

Get to know who your fans are, where they come from, and how they engage with your content. Detailed page-by-page stats and conversion tracking help you make smarter decisions about your music marketing efforts.

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Example of analytics results

The all-in-one website platform for musicians

Bandzoogle’s all-in-one plans include everything you need to build a complete website for your music with stunning templates, easy custom design tools, and robust features to promote and sell your music online.

Example of an artist website

Join over 65,000 musicians who trust Bandzoogle for their home on the web

“I've used Bandzoogle for over 10 years and 4 different bands. Bandzoogle makes it easy to create a professional website in a matter of moments. As long as we're playing music, we'll be using Bandzoogle!”

Artist in photo: Fox and Bones // member since 2016

Photo of Fox and Bones

Learn how to promote your music

Get advice, resources and inspiration to help you promote your music directly to your fans and the music industry.

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Award-winning web experts on your team

Our friendly and knowledgeable support team is online day and night by live chat and email. We are musicians and web design wizards who are dedicated to helping you build the most effective website for your music.

Bandzoogle Support Team

Isles

Support / DJ

Wes

Marketing / Guitar

Luis

Support / Drums

Sinead

Support / Vocals

Collin

Marketing / Guitars & Keys

Frequently asked questions

Why is marketing my music important?

Marketing your music is crucial to getting it heard by fans and the industry. Music marketing begins with creating music that you think will appeal to the listeners you’re making it for. Distributing your music is a key step in the music marketing process, making it available to listeners via streaming platforms, social media and direct-to-fan channels. Once your music has been distributed, promoting it helps your music reach existing and new fans.

What is online marketing for music?

Digital marketing for music involves making use of online promotional channels to help your music reach listeners through the internet. Since a great deal of music listening and engagement tends to happen online, promoting your music online can be one of the most important and effective ways to get your music to reach fans.

How can I promote my own music online?

The best way to promote your music online is to carefully choose the platforms on which you’ll focus your efforts—focus on the ones where you think your potential fans spend their time. When promoting directly to your own fans, your own band website and mailing list are irreplaceable assets for your online promotion. Being engaged on one or two social media channels like TikTok or Instagram is crucial. You can create EPKs to promote your releases to playlisters, bloggers, and podcasts. You can also use direct-to-fan platforms like Bandcamp and Bandsintown.

What tools can I use to promote my music online?

There are a variety of great options when choosing music marketing tools to promote your music online. With Bandzoogle you can build your website, mailing list, press kits, Smart Links, landing pages, remarketing audiences, and more. YouTube, Facebook, Instagram, TikTok, and Snapchat can be effective social media channels for musicians. Bandsintown is a great way to connect fans with your live shows.

Where can I post my music to get noticed?

Depending on your music goals, there are many places you can post your music online to help give your music exposure. The first place to post your music is your own band website. Using your music on TikTok can help you find new audiences algorithmically. Soundplate, SubmitHub, and Groover can help your music reach Spotify playlisters, bloggers, and other influencers.

What are the best music marketing strategies?

Building and growing your presence on social media is generally a great place to start building a following, along with playing live shows to expose your music to a wider audience. Creating an EPK to promote your music to press, radio, playlisters, and bloggers can help get your music heard. And direct-to-fan music promotion should be a key part of your marketing strategy—which means having your own website, blog, mailing list, and custom landing pages list to drive interest and engagement.

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