Is your band branching out and trying to book festivals and shows out of town? We’ve got some good news for you! Creating an electronic press kit designed to show off your music and your online presence, has never been easier.
Let’s face it - coming up with content ideas when you’d rather be plotting out melodies and ruminating on lyrics can be challenging. But once you’re out on the road playing live, your bandmates will thank you!
An EPK is Essential
Why do you need an EPK anyways? Can’t you just shoot an email with a few song links to a venue? Well, you can, but if you want to come across as organized and professional, a page with dedicated press kit elements is the way to impress bookers.
You can cater your website itself to your fans - engage them with a blog, add your Instagram images, and offer new music regularly. Then devote a page to your EPK which will focus more on the needs of the media, or a potential venue booker.
Let’s take a look at how to create an organized and attractive EPK for your band website.
What to Include in your EPK
With your band’s press kit, you’ll want to include only relevant information, fitting as much onto one page while still having it look clean. It’s easier than it sounds! Start out by gathering what you’ll need:
A bio: Write a sentence or two about yourself, including your current achievements. If you have several versions of your bio ready to go (bloggers, festivals, or a house concert host may have different needs), add a File List feature with different downloadable versions ranging in length.
A quote: Something that describes your sound, from the media, or a previous booker
Music: Select your very best tracks.
Photos: Make them hi-resolution, and offer a variety of options, from live shots to posed band pictures.
Video: Choose your very best video, keeping in mind it may be re-used online to show what your band is like.
Contact: Make it easy for a media person or booker to reach you!
Social media: Add your social media icons, limited to 3 or 4.
Catch the attention of industry & media with a professional electronic press kit on your own Bandzoogle website. Try Bandzoogle free now!
How to use Bandzoogle’s Preset Page templates to build your EPK
Now that you have all of the content you’ll need, we’ve made it easy for you to create an EPK in just a few clicks. You can of course rearrange columns and features, and mix things up to your heart’s desire.
As a starting point, use our preset EPK page template to get your content onto the page in an aesthetically pleasing, and organized way.
First, click Add Page. Choose the Electronic Press Kit option, update the title if you want (EPK works too), and then create your page.
You’ll see features nicely laid out in columns for you, including a place to put a quote at the top, following by your text, images, music and a video.
Since you’ve got this content in hand, pop it into place and you’re ready to send out your press kit’s url! You can send it out to potential venues, house concert hosts, festival organizers, or the media. It’s a quick and effective online resume for your band, and a must-have in order to book more shows.
Looking for some inspiration? Check out these beautifully laid out and effective press kits as examples: Website Design Inspiration: Best Electronic Press Kits (EPKs)
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