SEO for Musicians: 3 Tips to Optimize Your Website Content

Music website SEO tips: website content

Making your website rank well in search engines can seem like a daunting task. Now more than ever, people look to Google to find out information, and it’s important for your music website to work in search engines.

Not sure where to begin? Even starting with a few small things can help with the search engine optimization (also called SEO) for your website. Let’s look at a few quick ways to update the text on your website to help it rank better in search results!

Content update 1: Page title

Writing a descriptive page title tells Google what your website’s pages are about, and improves the chances of matching a search query.

Let's look at Bandzoogle members Gladstone Ave, a new band just starting out. They have a generic band name and no custom Page title yet.

Changing their page title from the default "Gladstone Ave - Home" to "Gladstone Ave - Acoustic-folk duo in Toronto" gives a bit more information about them right off the bat. It makes the page more likely to return in search results that include "acoustic-folk" and "Toronto," and a user is more likely to click on it because they know what they are clicking on (that IS the band website I was looking for!)

Band website in Google

To do this with your Bandzoogle music website, click the Pages tab and choose Edit Title and Settings. Look down the page to the 'Meta tags for this page' area, and click Custom.

This will open up a Page Title field and that’s where you’ll write out your text. Try to keep it under 55 characters so that it will show up in Google without being cut off.

Content update 2: Page Description

Similarly in the Edit Title and Settings area, you'll see a spot to add a custom meta description. This tells the search engine what that specific page is about in more detail, and helps match the page to search results.

You can set a page description in your Pages tab, again by clicking Edit Title and Settings, then looking for Meta tags for this page: custom: Page Description.

By default this is set to 'Automatically generated from your page content' which can work well. But it's nice to have a bit more control, especially for your pages that don't have much text, or if the text that you do have is not very descriptive or keyword friendly.

For your Home page, describe your band in detail. For your Music page, you'll talk more about your sound or your latest CD. With your Events page's description, you might mention that you play at a certain venue regularly, or an important upcoming show. Write these details in paragraph form, using around 155 characters.

SEO music website page description

Another reason to add a great page description? Social sharing sites like Facebook tend to use a page's description when that page is shared.

Content update 3: Homepage text

Remember, Google is a machine, not a human, and can only match what people type into the search engine to your website if you provide the words. So adding a short paragraph to your Homepage that includes words that describe yourself and your music (called keywords) will help your website come up more easily in search.

To do this, write your bio and make sure to include your band name, your genre, your location - things that you think people would type into Google to find you - and put it right on your Homepage (need help writing this? Here are a few tips on creating a perfect pitch).

Search engines are also very smart, using complex algorithms to determine what is relevant on your pages, and can penalize you for stuffing many keywords that make no sense in context onto your page. So keep it simple, relevant, and human-readable.

Updates complete? Submit to Google!

Once you've done these updates, you can re-submit your website for Google to crawl here: Submit Url to Google

I hope that these tips give you a bit of insight into how to make your website more search engine friendly! Have fun adding or updating your page title, page description, and homepage text.

You might also like: SEO for Musicians: Use Link Building to Improve Your Ranking

Create a beautiful, professional website in minutes that has all the features you need, including automatic SEO optimization. Try Bandzoogle free now!


Posted by MERRIN on Apr 15 2015 8:15 AM
Thanks awesomely for this you guys! Much appreciated xx
Posted by FamupMuzic on Apr 17 2015 7:08 AM
Great stuff!
Cocky But Confident
Posted by Cocky But Confident on May 5 2015 11:19 PM
thanks this was very useful information would love to see more of this kind of stuff in the future
Posted by N-Roque on May 27 2015 1:40 PM
Awesome article.. It helping my latest music video promo a lot!! check this out !
Annette Gregory
Posted by Annette Gregory on May 27 2015 2:02 PM
A big thank you...
Posted by Angel on May 28 2015 2:24 PM
Thanks it was really helpful
The World is my parish
Posted by The World is my parish on Jun 21 2015 5:57 PM
Thanks its really helpful
Ryan Record
Posted by Ryan Record on Aug 4 2015 8:19 AM
That was really easy to understand and helpful. Thanks
Posted by P.C.T on Sep 14 2015 3:02 PM
Keep up the GREAT works guys! @P_C_T
Posted by Anand on Sep 30 2015 8:11 AM
really very useful tips are given in your article. getting content optimized is very necessary for a logs rank
Posted by Anand on Sep 30 2015 8:11 AM
really very useful tips are given in your article. getting content optimized is very necessary for a logs rank
Tommy in the attic
Posted by Tommy in the attic on Oct 14 2015 1:10 PM
Great site builder, I love it!! I would ask if it be possible to have the Header separate for all the pages or have this option as of now, it is side wide without no option. Also, we can't move the dialog box anywhere, your stuck with the text right in the middle. Even if you put spaces before or after, hit enter before to lower the text, it's all detours because of this not being an option. It's almost top pro, single little things like this to correct, still make it an amazing site destined for musicians with tones of great option....Your almost there guys!! Thanks a Million!
Posted by kay on Nov 10 2015 9:13 PM
i'm a beginner so its very easy for me to understand it thanks alot. :)
Juss Russ Digital Marketing
Posted by Juss Russ Digital Marketing on Nov 14 2015 6:47 PM
Submissions to Google is a great way to help your content become more accessible to targeted users. Part of a search engines job is to present relative results and keep the internet organized by grouping websites and pages based on that sites information. One of the first places a search engine will look to decipher your site will be your website's meta data. Thanks for the awesome review Melanie. These are great tips anyone can use to optimize their website content for music seo.
Posted by Julia on Nov 14 2015 6:53 PM
Thanks for taking the time to leave this feedback, Juss - let us know if we've missed anything!
Pamela Thomas-Martin
Posted by Pamela Thomas-Martin on Dec 23 2015 11:54 AM
Seriously great stuff! Thanks!
Posted by simran on Jun 30 2016 7:55 AM
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Posted by sandy on Aug 13 2016 3:37 AM
Nicely article. Today you require not only on-page SEO, but also offline SEO plays a major role. SEO Services Mumbai
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Posted by <a href="">7 Points </a> on Aug 13 2016 3:41 AM
Thank you for the helpful guidelines.
Posted by Betty on Aug 31 2016 3:45 AM
Nice Article. Would like to suggest the SEO Post Content Links plugin by WordPress. It is an automatic SEO for websites and it allows internal linking in all languages.