This is an excerpt from Ari Herstand’s new book the “indispensable” (Forbes) How To Make It in the New Music Business - THIRD edition. Get it before January 17th for free bonuses and a chance to win a Strat. Learn more and get it here.
The most frustrating thing is to put out an album that you spent the past two years of your life working on (and sunk way more money than you have into the production) and have it just bounce around your local scene a bit and lose traction before it was ever gained. This…
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