This guest post was written by Jon Ostrow. Jon is the Director of Sales at Bandsintown, Founder of MicControl, lover of all things music, a raging Phish head, and a coffee addict.
Question: which is more important: Facebook or email?
Believe it or not, your email is not only more important than Facebook, but also any other social network. Email marketing has been shown to be as much as 40 times more effective than Facebook and Twitter combined.
So it is the most important marketing tool you…
Read more