Bandcamp is an online record store with a strong sense of community. Fans flock to Bandcamp to connect with artists they want to support.
With Bandcamp as a steady source of discovery for many artists, it only makes sense to create a Bandcamp page. And once you have that set up, adding music from your Bandcamp account directly to your Bandzoogle website takes just a few clicks.
Whether you’re making a music website for the first time, or you’ve recently discovered Bandcamp as an artist and want to integrate the two, it’s easy to combine both on your band website.
Set up your Bandcamp feature
Think of Bandcamp for artists as a beneficial way to distribute your music to the many fans who rely on the discovery aspect of that platform. You can create a Bandcamp account and then upload your tracks to get started.
Once you’ve added your tracks to Bandcamp, head over to your Bandzoogle website account and add the Bandcamp Player feature. From there, add your Bandcamp album or track link into the 'Bandcamp Player URL' field. This will display your music in a player that matches your current website design in seconds. All streams and sales you make still happen through Bandcamp.
If you have multiple albums or want to add different music players for different songs, you can add the Bandcamp player as many times as you’d like.
If you already have Bandcamp for your music, using the Bandcamp feature will get you up and running to sell your music online in multiple places quickly. Just grab the urls for your music from your Bandcamp account, and place them into the Bandcamp player features in your Bandzoogle account.
Use Bandcamp to round out your website
Using Bandcamp benefits artists and creators, and that can work in tandem with a website to create a fuller picture of you as an artist online. Once your music has the benefit of Bandcamp discovery, add it into a player on your website's Music page.
Next, build out this page with more text about your music. You can offer behind-the-scenes photos, album or single updates, and even a video to round out your music page. This will help fans want to circle back to your website to connect with you and learn more about what you are working on currently. It can also help with your website’s SEO, making more text available online about your music for Google to pick up.
Once you’ve added your Bandcamp music, you can direct fans who love your music to your website to listen and buy. Once there, they can support you even more fully by signing up for your newsletter, buying your merch, and checking out your show dates. You can even engage them using fan subscriptions on your website if you’ve chosen to set that up for your super fans.
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Creating a second storefront
You might be wondering if it's worth creating two stores that you need to maintain. As with social media, you don’t want to spread yourself too thin with a presence in too many places.
Using Bandcamp along with your website is a great solution. You’ll be able to take advantage of the community and discovery aspects that come with Bandcamp for selling your music online. By syncing that music on your own website, you’ll be able to create a second store with your own domain name and sell any kind of merchandise (including CDs, vinyl, and print-on-demand products) as well.
Be sure to promote your website’s music store with the Bandcamp feature on Bandcamp Friday. This will encourage fans to go to your website to not only make purchases through the Bandcamp player (which will be commission-free on Bandcamp Fridays), but they can also buy your other merch, or make a donation, which is always commission-free with Bandzoogle.
Match your branding
If you’re building a website from scratch, we have many templates that you can choose from to create a website. If you’ve already got branding established on your Bandcamp artists page, simply choose a template that mirrors that. A minimal music website template may be all that you need to set up something quickly.
If you have a music website created at Bandzoogle already, pulling in your Bandcamp music will set up a seamless player which matches your current website design. Your songs will be listed in a stylized player with the same fonts and color choices across the rest of your website.
Updating your music
When you sell Bandcamp music through your website, your visitors will be taken right to Bandcamp to check out. This means that if you do need to update your track information, such as pricing, in the future, you’ll login at your Bandcamp account and make those changes. This will ensure your website is also always up to date.
If you’re ready to integrate music from your Bandcamp account over to your website, this video will walk you through the steps:
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