Singers & Songwriters: How to Win Over Your Audience At Every Performance

Singers & Songwriters: How to Win Over Your Audience At Every Performance - Bandzoogle Blog

This guest post from Celebrity Vocal Coach Cari Cole originally appeared on her blog

Every performer has good days and bad days. It’s par for the course. However, the goal of any superstar or rising star, is that even on bad days, you still can rock the stage.

And that’s a tall order when your voice punks out on you, or you’ve got personal stuff to deal with, or maybe your label just dropped you ~ sigh. But you still have to go put on a show, no matter what. That’s the life of a performer.

So, how do you still strut the stage when you’re underwhelmed yourself? You gotta have a few tricks up your sleeve. Don’t worry, Mama’s got you covered. I’ve been in the trenches with artists over the past 3 decades, and have some handy solutions for pretty much every possible scenario.

Besides my coveted list of natural remedies to recover your vocal health in a matter of seconds (find out more about all of that in my Vocal Road Warrior free 3-part series here)… knowing a thing or two about how to mesmerize your audience, when you’re out of sorts, is probably the most important thing you do as a performer.  It’s not as easy as it looks, especially if like most performers… you’re an introvert. Boom. How did Mama know? Yep, most artists are the introverted sensitive types. That’s how you write such killer songs that we all relate to. But when you’re on stage — Bam. You come alive.

But performing is not about you ~ it’s about them. Your audience. To be on point every night, don’t focus on perfection, stay in the present moment, give yourself fully and be with your audience.

1. Audiences Respond to Your Energy, Turn it On

There are times when you have to perform that you won’t want to. Whether you’re battling some inner demon, the flu or your record label, the show must go on. The good news, is that people respond to your energy even more than your musical acuity. All you have to do is turn it on, and soon enough, you’ll feel it coming back in droves. The audience will energize you once you give it to them.

2. Make Them Feel Special  

Even though your audience is coming to see you, it’s not really about you. It’s about their connection to you and their experience at the show. It’s a great opportunity to bond. Welcome them, use their city name, talk about how glad you are to see them or how stoked you are to be “back” in their neck of the woods. It seems obvious, but when you switch your focus away from yourself and onto your fans, it  not only makes a more meaningful connection to them, it takes the pressure off of you and performing for them becomes fun!

3. Dedicate Songs to Them

Everyone wants to feel special. Every fan wants to feel important. Take a moment to think about what song you want to dedicate to your fans and why. Then share it at every concert. You may want to have different dedications for different locations depending on the mood, current events or your history there.

4. Share Yourself Emotionally

The number 1 thing that ramps up an audience is you. So all you have to do is plan to share as much as you can of yourself and your emotions in your songs. If you can go there all the way, so will your audience. And that creates a bond. People bond with you over what you give. “People won’t remember what you say, but they will remember how you make them feel.” (I don’t know who said it, but it’s so true!)

5. Conduct a “Sing-A-Long”

Nothing lights up an audience as much as singing along to a well known song of yours, or a cover. Usually the sing-a-long is best suited for the chorus, by turning your mic on them ~ or if your song has an “oh-oh-oh” or a “hey” background stand-alone part like the Lumineers Hey Ho. Rehearse the audience before you start the song, with the band playing the loop of that section demonstrating their “part.” Rally the troops for at least one tune. Fun, fun, fun.

Cari Cole is one of the most respected and in-demand Celebrity Vocal Coaches, Artist Development Experts and New Music Business Mentors in the industry. She has worked with some of the biggest names in music. Her client list includes multiple Grammy winners,  legendary rock stars, major and indie label artists and thousands of independent artists. She helps musicians find their voice, build their brand and create successful careers in music. To find out more about Cari and to get her free Vocal Road Warrior 3-part series on how to keep your voice healthy while you are out conquering your tour, visit her website/blog:
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Mitch Webb
Posted by Mitch Webb on Aug 4 2016 9:51 AM
I've been performing for most of my life. It's always good to be reminded of these simple facts that transcend an artists songs and musicianship. A balance between the technical physical work involved in live shows and the ethereal psychological connection with the audience can make an experience that can stay with both parties for a lifetime. It's thin air that most artists never get to breathe. It's what I imagine Heroine is like.
Posted by TOKE on Aug 6 2016 5:19 PM
This is awesome! Thank you! Great intellect on the subject.
Posted by Julia on Aug 6 2016 5:46 PM
Hey @TOKE - Glad you enjoyed the post! Let us know if you have any questions along the way - we're here to help.
Posted by PSALTY.COM on Aug 6 2016 11:21 PM
Very perceptive article. As performers, we can be a bit bigger than life to our audiences because they have connected at some emotional level to at least one of our songs. That creates a bond that we may not ever know about. When we get to perform live we should be aware of that bond and treat our audiences like the valued friends they are - ones who share part of their own histories with us. The ideas in this article are right on. Sounds funny coming from a blue book, but the principles are the same. Excellent, Cari Cole!
The Symbols
Posted by The Symbols on Aug 9 2016 11:27 AM
Shout out to Cari Cole!!!!! Love your vocal how to videos on Youtube. Saved my voice! Mer Sal