Calling all children's artists! Do you want to build a website as fun and upbeat as your tunes?
When it comes to children's music website design, the key is to work in bright, bold colors, and to have lots of engaging content. Chances are little fans of your songs will get a look at your website, as well as their parents.
Children’s music website design
To make your website engaging for little ones and their parents, think bold, bright colors. Choose ones that contrast well with each other so your text is easy to read.
Use a simple background - just 1 color, and let your content fill in the rest. From images to videos and text, a 2 column layout will help you organize your website in a way that’s easy to scan and see all the good stuff!
Think of the Homepage of your children’s music website as the doorway to the rest of your content.
First off, add a great image. Young kids love looking at faces, so adding a photo of yourself will go a long way in getting them to recognize you as an entertainer they know!
Next, make sure to add your logo or some text. Be clear, use a simple font, and a bright color if it works with your image. Some of our children’s music website templates include loading animation, which is a great way to capture attention and add interest right away.
Now for the content! Add a little bit of introductory text, keeping it fun. Then add some links or even better, images that are buttons leading to your inner pages. So for example, use an image that reads Music and when clicked, your music page will load.
Who will be coming to check out your About page? Typically it’ll be parents or grandparents who want to listen to your music or book you for a workshop. It may also be a venue or festival where you’re looking to play. Keep your target audience in mind as you craft your biography - it’s the most important thing on your About page.
Make sure to note your accomplishments, if you have a degree, and how your path led you to become a children’s performer. Write out where you’ve played, what your songs are like, and your typical audience. Make sure to mention your name on this page rather than using first person exclusively.
Then, add some images! Include a photo of yourself, and make use of columns to lay out the page with space. Keep in mind this text may be also read aloud to little ones, or copy and pasted into birthday party invitations. So keep it short, clear, and fun, but do mention what you do.
You can also place some nice testimonials or reviews on this page. A short and sweet blurb from a 4 year old fan, or a quick note from a parent who sings your praises with children will work well. If you book gigs through Gigsalad, you can add the Client Reviews feature directly, or just add some in plain text.
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On a children’s music website, the Music page should be the place to go for toe-tapping, cheerful songs. Add images as well as a music player here, and make your play button a solid color so it’s easy to spot and click on.
If you have albums to promote and sell, add those to a Store feature in a grid. Their colorful covers will be eye catching and lend an element of whimsy to your Music page.
Make sure to add details about the songs as well. Writing a bit about your songs, how they came into being, what they’re about, will help engage your visitors in what you are doing. This page will be one of the most visited pages on your website, so keep it updated with any new music and information.
Caspar Babypants, for example, devotes an entire page to Song Stories, giving background on his tunes in a fun way. Kids love hearing stories like this, and their parents will also love learning the background on how your songs came into being.
Make sure to post any upcoming events, and give details. Is it indoors or outdoors? Is the venue appropriate for all ages, and is participation encouraged? Add a few images from previous live performances to give newcomers an idea of how much fun your live show will be!
Using the Events feature in a List format will allow you to upload a photo for each event. This will give color and excitement to the page, breaking up the text nicely. You can use an event flyer or just a photo of you - imagery is key for children’s music websites!
If you’d rather use the default date instead, pick a bright color as your link color to make the event stand out from the page background.
Video is the media of choice these days, and adding a few YouTube clips is a great way to show off your stuff. Kids will gravitate to action, and video motion will bring across what you sound like better than still images.
Add 4 videos or so, and arrange them in columns with a clear feature title to describe the video. Add some text to the page as well, with details; this will help with your Google ranking (the more text, the better) and will also encourage parents to talk about the videos with their kids.
You’ll want to swap out older videos with new ones so your page isn’t too cluttered.
Your contact page should invite people to get in touch with you. Be sure to make this as easy and as seamless as possible. Explain what you do - you might perform bookings for birthday parties, benefits, or festivals. Maybe you teach music classes for small groups of children.
Add details here so that your visitor will be as well-informed as possible, and will be encouraged to contact you for a quote, or with their inquiry.
Add a contact form with a feature title above it, making it super clear that you’ll get this message and respond. Make sure to include a message area for questions in the submission. You may want to include your phone number as well.
We hope this helps you get the ball rolling on your very own Children’s Music website! Building a beautiful design for your website will help you expand your music’s reach to new fans, big and small. If you need a bit more guidance to help with your design, check out our free online guide How to make a website for your music.
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