In a previous post we discussed why it’s important that musicians interact with their fans. But how often should this be done? And for how long? Can managers, labels, or interns handle fan engagement for you? In this post, we’ll go over 3 important things to keep in mind when developing a strategy for fan engagement.
The 3 Pillars of Music Fan Engagement
1. Authenticity
First and foremost, communication with your fans must come from you, the artist, in your voice. Not your manager, label, or…